Tuesday, 24 February 2015


Here's a campaign Jason was commissioned by TBWA Paris for Novotel. A brand new campaign for Novotel, it was shot on location in London, Florida and Georgia. Oh yes and Slough!
The campaign rolled out in France on 12,000 outdoor billboards and on more than 800 digital screens in train stations and airports. It will launch in the rest of Europe throughout 2015.

Client: Novotel
Agency: TBWA Paris
Creative Director: Jean François Goize
Art Director: Céline Laffray
Copy Writer: Jean Denis Pallain
Art Buyer: Julie Champin
CGI: Antoine Magnien
Photography by Jason Hindley


Some behind the scenes snaps from the shoot.

Jason and the art director Celine after a day's shooting in London. 

On location in middle of nowhere in southern Georgia on an unbearably hot and humid day. 
Jason looking "hotter than Georgian asphalt"?!

A pitstop for some southern fried chicken and waffles before catching our plane home.

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Monday, 16 February 2015

Volkswagen Aftersales

Who knew cambelts, water pumps and car engines were so photogenic?
Jason was busy in studio shooting many different car parts for Volkwagen; shooting a total of 17 images.
Here are just a few examples.

Client: Volkswagen
Agency: Adam & Eve DDB
Creatives: Jon Farley, Alex Lucas
Creative producer: Charmaine Balay
Prop stylist: Keiko Hindley
Prosthetic make up artist: Bill Turpin
Models: Johan Van Vuuren, Toby Cisneros
Photography by Jason Hindley

And a few behind the scenes snaps

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Tuesday, 27 January 2015

McDonald's Scratch to Win

What do you do when you need bright blue sky for the shot but it's pouring down with rain like there's no tomorrow?

You take shelter in a nearby cafe and pray to the God of Location Shooting...

Then as if by magic the sky will clear and the sun will start shining! 

The God of Location Shooting was definitely smiling on us on the McDonald's Scratch to Win shoot.
Here's the finished campaign Jason shot with TBWA Paris.

Client: McDonald's
Agency: TBWA Paris
Creatives: Ingrid Varetz, Hugo Katsumi
Art buyer: Julie Champin
CGI: Rodolphe Fevrier/Noroc
Prop stylist: Ludo Garçon
Production: Toolbox


And a few more behind the scenes snaps


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